I just finished the PDF version (yes, it’s out there – but do yourself a favor and buy a copy to mark up). Here’s why this 40+ year old book still hits harder than most sales training today:

✅ – Closing isn’t the end of the conversation. It’s the beginning of helping.

📌 If you’re in sales, entrepreneurship, or even just negotiating a raise… read this book.

✅ – Zig was a man of integrity. He shows you how to serve, not manipulate.

✅ – “I need to think it over” finally has a real answer.