“Cut them loose,” Kop said gently. “Not with anger. With silence. You are the average of the five people you tolerate the most.”
In the summer of 1962, Arthur “Kop” Kopmeyer—a man who looked less like a guru and more like a friendly accountant—sat in his cramped Detroit office surrounded by three thousand index cards. Each card held a single idea about success. For thirty years, he had read everything: biographies of Carnegie, Ford, and Rockefeller; ancient Stoic texts; sales manuals; psychology journals. He distilled it all. kop kopmeyer 1000 success principles book
That night, Eddie made a list. He stopped answering three phone numbers. It felt cruel. But within two weeks, his calendar opened up. He landed a contract worth more than all the time-wasting clients combined. By year three, Eddie had his own small agency. He hit a plateau. Revenue stuck at $180,000. He couldn’t break through. “Cut them loose,” Kop said gently
“What does that mean?”
